Creating the space for people to expand their possibility and take inspired action.


As a marketing and business strategist, I help conscious companies authentically connect with their customers and employees in order to expand their impact while staying true to their vision and values.

What would
choose if
your filter?

I work with clients to create, refine, and implement their marketing, communications, services, and offerings so that all are in alignment with their company’s foundational vision, roots, and goals.

By providing practical and effective strategies and solutions, clients are able to organically connect with their customer and employees and gain loyalty from both.

When their brand vision is shared throughout all layers of the company culture, employees become part of the greater journey, which raises productivity, loyalty, employee engagement, and has a ripple effect into the marketplace.

Whether you’re rebranding or updating your product or services offering or are building and enhancing your company culture programs, I will work with you to expand the impact you want to create today and into the future.

Looking forward to connecting with you and finding out how I can support you.
Bettina Laux


Authenticity is not something we have or don’t have. It’s a practice — a conscious choice of how we want to live. Authenticity is actually a collection of choices, choices that we make every day. It’s the choice to show up and be real.

Brené Brown, Researcher & Storyteller

Business & Brand Strategy

Do you want to create something new in order to stay competitive in the marketplace, but aren’t sure what that should be and how you align it with your internal systems and processes? Do you look at your offerings and wonder, ‘What else is possible?’

For small and medium sized companies

Marketing & Communications

Are you launching a new product or service and need a marketing strategy that authentically represents your brand, is in alignment with your vision, values, goals, and company culture, and gives you an edge over the competition?

For small and medium sized companies

Corporate Culture & Employee Engagement

Is your employee engagement decreasing and you want to (re-)connect to your employees, motivate and inspire them? Have your existing people and training programs not delivered the results you were looking for?

For all company sizes

Work with me

Services, customer references and my approach.

Discuss your business needs or question a proposal?

Looking forward to meet you.

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